I found this great article from Creative Wonk Blog, by I hear you saying now, “What?! I’ve just learned about using e-mail effectively and building websites, now social media? Yeesh!”
In its most basic sense, social media is a shift in how people discover, read, and share news, information and content on the web. Social media is the fusion of sociology and technology and has become extremely popular because it allows people to connect to one another in the online world to form relationships for personal and business reasons.
Some people will tell you that it means, the days of postcards, direct mailers and catalogs are over and that the new generation of artists, gallery owners and consultants are programmed for faster, higher quality marketing techniques. Well maybe, but there will always be a certain population who wants something in their hot little hand to read or include in a file or portfolio. There is still something to be said for finding a lovely art postcard or direct mailer in amongst the bills when we pick up our snail mail each day.
No comments:
Post a Comment