How to Write Greeting Card Sentiments




Here are some important resources on this blog on how to get started in writing card text, including interviews and how-to's.

 

 

Meet the Master of Greeting Card Writing

Audio Interview: Getting into the Greeting Card Writing Market

How Poets Can Write Greeting Card Verse

Interview with Hallmark Card Writer

Artist & Writer Submission Guidelines for Card Companies

Breaking into the Greeting Card Writing Market

How to Write Greeting Card Verse (VIDEO)

7 Mistakes Card Writers Make


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~ Books on Writing Card Sentiments ~

Writing Card Sentiment

7 Mistakes Greeting Card Writers Make
A list of 7 things to avoid
when submitting greeting card verse to publishers.




Freelance Writing for Greeting Cards

Another good book on how to write for cards professionally.







You Can Write Your Own Greeting Cards

Clear guidelines on how to write card sentiments professionally.






Finding the Right Words

One of many basic books of this series that tells you how to add words products, cards, etc.

 More Resources


Online Greeting Card Class
I have collaborated with skillshare.com to create an online course on Getting into the Greeting Card Business.  The content is based on my experience of working in the industry for over 20 years, and from publishing over 1,000 cards. Class is self-paced with student/teacher feedback on your final project in the gallery.
 
Register here. 


Topics Covered:
  • The fundamentals of professional card design.
  • Transforming art into a greeting card.
  • Writing sentiments.
  • Making designs "market-ready" according to industry standards.
  • Top selling occasions.
  • How to turn one card into a larger "collection".
  • How to make a card out of any image.
  • Handmade cards.
  • Where and how to sell cards (including online).
  • Licensing art on cards.
  • Manufacturing and distributing nationally.



Greeting Card Books
You can support this blog by ordering Kate's e-Booklets that are a compilation of different articles on this blog starting at only .99 cents! They can be read on your kindle, ipad, ipod, cellphone, or your computer. Free samples and lending options available. You can also view the list of all recommended greeting card books by a variety of authors.



Get Your Greeting Cards into Stores: Find and Work with Sales Reps
If you already make your own greeting cards, Get Your Greeting Cards Into Stores is a book that explains how to get them into stores and sell them sell nationwide. Included are guidelines on: how to price your cards for a profit, how to get professional feedback, where to find a sales representative and and what industry standards you should follow. All the information is also applicable to gift items, such as magnets, journals, calendars, collectibles, etc.




Unusual Ways to Market Your Cards and 22 places to get featured.
Booklet on Unusual Ways To Market Greeting Cards, and 22 places to get your designs featured. A 20 page booklet on how to get your cards noticed in non-traditional ways. Everything from why you should send cards to your dentist, to how to get special features in national publications. Great tips for designers who are starting out and want to get their cards into the hands of people beyond friends and family. Special Section: Submissions guidelines and contacts for 22 Gift Industry publications and professional gift industry blogs that seek out new greeting card designs to feature for free. (5,000 Words and 17 greeting card images included)



20 Steps to Art Licensing
Booklet on 20 Steps to Art Licensing that is a list of suggested steps to to take for getting into art licensing. How to license your art to companies that publish greeting cards, and manufacture coffee mugs, magnets, wall hangings, kitchen items, and dozens of other gift items. This booklet covers 20 basic steps from how to prepare your art, to what companies to contact. It includes topics on: How to find agents, classes and what trade shows to attend. There are extensive resources on social media, licensing community groups, and lists of interviews with professional designers (5,200 words).








2 comments :

Dan.Eliot said...

A great way to expand your handmade greeting card business is to offer handmade wedding invitations.According to google trends, handmade cards are trending way up as regular mass produced cards are trending steadily downward.Now is the time to begin marketing your talents towards more lucrative areas.


adult greeting cards

printing samples said...

Great collection! Love the show. Thanks for the tips. Your cards are perfect for my printing samples collection.

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