Artists Who Twist your Mind

Evan Roth is one of them. Here are some things from his website:

How to build a fake google street car:
How to build a fake Google Street View car

Intellectual Property Donor.
In event of death, donate all intellectual property to the public domain.
ip, donor, public, domain

Public Domain Countdown until the death of an artist.
michael, jackson, public, domain, countdown

About Evan:

Evan Roth is an artist and researcher whose work focuses on technology, open source and popular culture.

Roth has exhibited widely in the Americas, Europe and Asia, including the Sundance Film Festival, the MoMA, the Tate, the Fondation Cartier and te front page of YouTube.

Roth's work explores the overlap between free culture and popular culture.

Naming Image File: Do's and Don'ts

Why does it matter what you name your image jpg?
A good image file name can: 1) Be processed by a variety of different computer operating systems and 2) Help art directors will know who the art belongs to, even if it gets mixed with other artists.

What I've found from doing web design coding, is that in general, it's always a good practice to:
  • Put the file name in lower case letters.
  • It's a good habit to limit characters to letters, numbers, and underscores.
  • Don't use blank spaces when you name a file. Instead use underscores to_separate_words.
  • Try to include your own name on the file, so art directors remember who the image belongs to, such as: kateharper_catcard.jpg or kharper_cat_card.jpg
  • Some art directors want the date or special words included in the image filename. For excample, a greeting cards publisher might want a separate image file for front and inside text. You might consider using front_harper_cat_1.jpg and inside_harper_cat_1.jpg
  • Keep it under 56 characters, the shorter the better. I've found 10-20 characters is usually enough room to squeeze in my name and a description.

Reference Article

Here's more detailed information I found in this great article from Controlled Vocabulary Website on How to name image files. Read complete article and see all 8 tips...

1. Be careful with using special characters.

When creating file and folder names, limit your filenames to the characters A-Z, a-z, 0-9, underscore ( _ ), period ( . ), and hyphen ( - ). (But avoid using hyphens and periods since some older systems can't handle it.)

2. Do not use more than one period in a file name.

Save it for your extensions (.jpg .gif .png) Why? Because doing so will ensure full backwards compatibility for some operating systems. Also, some mail filtering programs will consider a file with two periods to be a "virus" or "worm."

3. Do not assume names are case sensitive - or - not case sensitive

Do not expect a directory to be able to hold separate elements named "Lifestyle" and "lifestyle", and , do not expect a file created with the name of "AN18256R.JPG" to be opened or found successfully using "an18256r.jpg". Read complete article and see all 8 tips...

Ten Questions to ask Before Licensing You Art

Here's a helpful article by Maria Brophy :
Ten Questions to ask Before Hooking Up Your Art With a License"


1.) What are your distribution channels? (Translated: where are your products sold?)

Distribution Channels can be broken down in this way:

Specialty: Includes boutiques and specific shops that cater to a particular lifestyle such as surf, skate, snow, fishing, dive, etc.

Upper Tier: High end department stores (i.e. Saks)

Mid tier: Middle end department stores (i.e. Penney’s)

Lower Tier: Target

Mass Market: Wal-Mart, K-Mart, Costco

Other: Catalogs, direct mail, online, televised shopping

You want to know where they sell their stuff because if it’s to Wal-Mart and you don’t want your art sold there, then cancel the engagement!

2.) Who are your top 5 retail accounts?

Read entire article...


Also See:


Booklet on 20 Steps to Art Licensing that is a list of suggested steps to to take for getting into art licensing. How to license your art to companies that publish greeting cards, and manufacture coffee mugs, magnets, wall hangings, kitchen items, and dozens of other gift items. This booklet covers 20 basic steps from how to prepare your art, to what companies to contact. It includes topics on: How to find agents, classes and what trade shows to attend. There are extensive resources on social media, licensing community groups, and lists of interviews with professional designers (5,200 words).


Art Licensing Class this Friday, San Clemente

I've always liked all the priceless art licensing information that Maria Brophy has offered on her blog , so I wanted to let people know about a class she is teaching this Friday. What a deal for only $10!

Maria Brophy is teaching a class called: ART LICENSING 101, and is being held Friday from 6-7:30 at San Clemente Arts in San Clemente, CA. Their website for details and registration is Cost is $10.00!

ART LICENSING 101: Artists can earn money over and over again from the same images through art licensing. It’s what I call “working smarter, not harder.” In this lecture, I cover the basics of art licensing, how it works, how to get ready for it, resources, and realistically what you can expect to gain, earn and get from licensing your art. I’m bringing the last 3 years of our profit loss reports to show exactly how much money we’ve made from licensing Drew Brophy’s art!

Maria Brophy, is CEO of Son of the Sea, Inc., Marketing & Licensing Drew Brophy Properties and also has a blog that helps creative people design the career.
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