New Film about Product Design

From the same director who did "Helvetica", Objectified is a good watch for anyone who does product design. Here are 3 clips from the film. I'm curious about your response to them.


Poor Design Practices: Chairs, Cameras, GPS's
(3 minutes)





Apple Computer Design
(5 minutes)






Target Store Design
(2 minutes)

2 comments :

Debi said...

Hi Kate, thanks for posting, I love it. Have to see more.

Anonymous said...

The first guy strikes me as someone that would throw the baby out with the bath water for the sake of the new technology. Not everything old is without merit.

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