The most common problem new card makers struggle with, is the tendency
to have too many things going on in the card. They may put too distracting decorative borders with too many words. This can cause the card to appear as if the artist is just trying to fill up the space. Sometimes, the simplest idea can be the strongest design. I remember seeing one card that just had a small red piece of paper glued on the front, with a holiday image rubber stamped on it. That image made me pick up the card because it was bold and simple at the same time. It didn't even have words, and didn't need to, because its design said everything.
(photo credit:Joan Thewlis)
The most common problem new card makers struggle with, is the tendency
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