Working With Sales Reps

Another great article by artsyshark:

Excerpt:

Are you considering using a salesperson to represent your designs and product line to the marketplace? Hiring reps can be a great way to increase sales, as they usually have an established book of business, strong relationships with buyers, and the experience to show your line in the best possible light.

As a small company, you will work with “multi-line” reps, either as independents or working within a rep group. If a rep group accepts your line, you will get representation in a number of sales territories. The group manager will work with you on those parameters. Make sure the reps you want to work with have a group of complimentary product lines which will help them to “cross-sell” your work when they call on retailers. article continued...