Taglines are so important for your business. I first learned this in a web design class, where the instructor explained that a tagline should tell the visitor what your website is about in 3 or 4 words. Otherwise people will leave it just as fast as they came.
While many of us are familiar with popular advertising slogans "Have it Your Way" (Burger King), and "Just Do it" (Nike), I thought it would be interesting to give examples of taglines that designers use in their businesses, that express what they do in a few short words. Here they are:
"Photo retouch you can Trust"
www.spencerdesignillustration.com
Illustration and Photo retouch
"Mail is fun."
www.torihiga.com
Tori Higa Stationery
"Life is Colourful"
www.groovyarts.com
Gift Items
"Big Tricks for Small Budgets."
www.ryangraphics.com
Freelance Graphic Designer
"Connecting Design to Message"
www.paynterdesign.com
Graphic and Web Design
"Sooner or later, everybody needs one."
www.getacluedesign.com
Get a Clue Design Studio
"Shaping Brands - Enhancing Lives"
www.productventures.com
Creative agency for products and packaging.
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